In October of 2015, Canadian rapper, Drake released a video for his “Hotline Bling” single. The single was released back in the summer and it was in heavy rotation on my playlist right along with a lot of the world. The fall video release brought a resurgence of the song and it had many of the pop culture news outlets talking about Drake’s “dad moves” and turtleneck sweater featured in the video. Even Saturday Night Live did a parody of the song and video featuring Donald Trump.
I recently revisited the music video (yes, I still love the song), but this time my eyes latched on to something else…
It was the appearance of the blue and pink combination, also recognizable to some as Pantone’s 2016 colors – Serenity and Rose Quartz. While the shades of blue and pink that appear in Drake’s video aren’t the exact hue, I think it’s cool that this couple made an appearance together some two months before the 2016 color announcement.
Serenity and Rose Quartz have popped up everywhere in the design industry – appearing on fashion runways and home décor, but here we have another example of it’s pop culture appeal.
“I know when that hotline bling, that can only mean one thing…”
Sending you dreamy bliss,